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PAPER FLOWER ART
w/ Missmsmith
Missmsmith is Marta Herrero's artistic project based on crafting paper physical works to create ephemeral installations.
"Feeling, enjoying and disconnecting are three key concepts that surround each of our creations."
With a 360° artistic direction experience that goes from the idea, design and prototyping to production and distribution, all Missmsmith's works are carried out with the detail and delicacy of hand-made craftsmanship, using the origami technique and cut paper, mainly.
"Each creation is unique and completely customised with a wide range of paper in different colours and textures, weights and prints."
Although Missmsmith was born in 2013 as a personal project for Marta to disconnect from the digital environment and get back into manual processes and their textures, today, and together with the production manager, Diana, they carry out exciting projects for renowned international brands, travelling the world.